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Assouline – Winch Design



London-based Winch Design takes the world of bespoke luxury lifestyle design to a higher level. Since its inception in 1986, the award-winning multidisciplinary studio has gone from strength to strength, initially specializing in superyachts and then expanding its focus into the realms of private aircraft and residential architecture. Winch Design creates spaces that are aesthetically faultless, like a work of art, but which can also be lived in and interacted with, custom-crafting a personalized lifestyle for each client. Serving as the high-water mark in the field of design excellence, over the last thirty years Winch Design has amassed countless awards and has earned commissions from some of the most discerning clients around the world.

Presenting a stunning range of the firm’s most beautiful bespoke designs from sea, air, and land, Winch Design brings readers aboard some of the world’s most exclusive, and illusive, examples of design in motion—from spectacular superyachts to plush private jets and serene holiday homes—a splendid excursion in sumptuous design.


Winch Design is proud to be making a donation for every book sold or gifted in support of The Blue Marine Foundation. BLUE works tirelessly to protect oceans through the creation of marine reserves and by helping to establish sustainable models of fishing around the globe. Winch Design is committed to helping them achieve their goal of protecting 30% of the world’s oceans by 2030, and each of these books sold will play its part in securing the future of oceans.


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